New FREE Special Report Reveals Secrets of Writing Industrial Copy That Sells

Since 1979, freelance copywriter Bob Bly has written hundreds of winning promotions – including landing pages, white papers, e-mail marketing, ads, and sales letters – for over 100 clients including IBM, AT&T, Ingersoll-Rand, and Intech.

Now, in Bob’s 57-page special report, Writing Industrial Copy That Sells, you’ll discover 35+ years of tested industrial copywriting secrets including:

• 10 tips for writing industrial copy that sells. Page 2.
• Easy ways to make sure your industrial copy is technically accurate. Page 50.
• The 6 key components of high-response business-to-business offers. Page 34.
• How to write more effective industrial product brochures. Page 39.
• 6 things I know for sure about marketing to engineers. Page 9.
• How to prepare for a copywriting assignment. Page 53.
• The 7 key differences between B2B and B2C marketing. Page 13.
• 23 secrets of creating B2B direct mail that works. Page 45.
• And much more….