How to Write and Sell Simple Information for Fun and Profit: Second Edition

Introduction

Chapter 1

The World of How-To Writing

10 hot how-to topics
9 ways to add value to information
5 ways to stand out from the crowd

Chapter 2

Choosing Your How-To Writing Niche

Specialist vs. generalist
10 steps to selecting your niche
Micro-niches, adjacent niches, wide niches

Chapter 3

Research

The content information hierarchy
Gathering specific and general knowledge
Where to get free content you can resell online

Chapter 4

Products, Titles, Outlines

The 4 methods of learning
Word length and information density.
10 ways to organize your writing

Chapter 5

Becoming a Master How-To Writer

Avoid these7 how-to writing mistakes
Matter of voice, tone, and style
3 C’s of nonfiction writing

Chapter 6

Magazine Articles

Query letters
Writing for trade publications
Retaining rights

Chapter 7

Nonfiction Books

8 steps to getting your book published
5 book publishing options
How to write a winning book proposal

Chapter 8

Ebooks

Publishing Kindle ebooks
Writing and selling PDF ebooks
Pricing your ebooks

Chapter 9

Special Reports

The info product sales funnel
Writing special reports that sell
White papers

Chapter 10

E-Newsletters

9 great e-newsletter articles ideas
How to distribute your ezine to subscribers
7 surefire ways to build your e-newsletter subscriber list

Chapter 11

Recurring Revenue Streams

Private Facebook groups
10 steps to launching a membership site
How to keep paid members from leaving you

Chapter 12

Presentations

Give great talks
How to overcome butterflies
6 ways to pick the best speaking opportunities

Chapter 13

Classes and Seminars

Public seminars
Adult education
12 steps to making money with continuing education

Chapter 14

Podcasts, Radio, and TV

Produce your own podcasts
Be a guest on TV and radio shows
Make money with audio conferences

Chapter 15

Training and Consulting

14 steps for getting corporate training contracts
5 ways to make money as an independent consultant
Implementation vs. advisory services

Chapter 16

Audio and Video

Audio CDs and DVDs
Streaming audio and video
Converting one-time talks into packaged inforecurring revenue products

Chapter 17

Software

Turning your knowledge into software
10 steps for marketing software products
Pricing your software

Chapter 18

Online Courses

Creating big-ticket online courses.
11 tips for making money with a Master Class
Pricing based on value and content

Chapter 19

Building an Information Empire

Expanding output into multiple media
The 5 critical levels of info marketing revenue
The 80/20 path to fun and profits

Appendices

How to Write and Sell Simple Information for Fun and Profit: Second Edition

Make $100,000 or More a Year … in Your Spare Time … Writing How-to Materials That Teach People to Do Things That You Already Know How to Do

Whether it’s a hobby … a skill … a craft … or a task ….

… you know things that other people don’t -- but want to.

In today’s “information age,” you can earn a handsome spare-time income teaching others your specialized knowledge – through writing, speaking, and virtual training.

Now, in the revised and expanded Second Edition of How to Write and Sell Simple Information for Fun and Profit, Bob Bly shows you how you can make thousands of dollars sharing your ideas and information with others – through both traditional as well as the new digital media.

You don’t have to be the world’s greatest writer. You don’t have to be the leading guru in your field. But if you have a curious mind … love learning new things … and sharing them with others … you can be a six-figure success as a how-to writer – and this book shows you how!

Order below NOW!

Table of Contents

BOB BLY

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