Bob Bly is an independent copywriter and consultant with more than 25 years experience in business-to-business, high-tech, industrial, and direct marketing.

McGraw-Hill calls Bob Bly “America’s top copywriter.” He is the author of what many consider to be the “Bible” of copywriting, The Copywriter’s Handbook, published by Henry Holt & Co. The legendary David Ogilvy says: "I don't know a single copywriter whose work would not be improved by reading this book. And that includes me."

Bob Bly writes direct mail, ads, brochures, articles, press releases, newsletters, white papers, catalogs, landing pages, Web sites, e-mail, and other marketing materials clients need to sell their products and services to business and direct-response buyers.

Most copywriters out there today have, at best, only a few years of experience -- and are not yet masters of their craft. Bob has been writing winning promotions for top clients like Boardroom, IBM, Intuit, Ken Roberts Company, Swiss Bank, Nortel Networks, Praxair, and dozens of other companies for over a quarter of a century!

Yes, there are a few other senior copywriters you can hire today. But Bob does something many of them do not: he writes all of his own copy. He doesn’t hire junior copywriters to work on your promotions. If he takes on your job, you know that every word in your promotion was written by Bob Bly … an advantage not available from any other source.

"There is hardly anything in the world that someone cannot make a little worse and sell a little cheaper, and the people who consider price alone are that person's lawful prey."
--John Ruskin (1819 - 1900)