Yours FREE – Bob Bly’s Best-Kept Copywriting Secrets!

Since 1979, freelance copywriter Bob Bly has written hundreds of winning B2B promotions – including landing pages, white papers, e-mail marketing campaigns, ads, and sales letters – for over 100 clients including IBM, AT&T, Praxair, Associated Global Systems, Intuit, Ingersoll-Rand, and Medical Economics.

Now, in Bob’s latest e-book Best-Kept Copywriting Secrets, you will discover:

• 38 great ideas for your next headline – page 65.
• The secret of the secondary promise – page 69.
• Reach more prospects using empathy-based copy — page 72.
• Start with the prospect, not with the product — page 80.
• Persuasion secrets of the top marketing pros — page 83.
• The myth of "high-falutin" copy — page 86.
• 10 tips for increasing landing page conversion rates — page 89.
• And more….