Marketing Rules
June 22nd, 2012 by Bob Bly
Does everything in marketing come down to the subjective opinion of the marketer?
Or are there hard and fast rules or axioms in marketing that should always be obeyed?
If the latter, can you tell me a marketing axiom that guides you in your business — and maybe give me an example of how it worked for you?
Thanks!
Full disclosure: I am asking you this question as research for a book I am writing on (what else?) marketing. I won’t use your name in the book unless you permit me to.
This entry was posted on Friday, June 22nd, 2012 at 2:16 pm and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
June 23rd, 2012 at 7:20 am
Effective marketing is being there before, not after, the fire starts.
June 24th, 2012 at 1:47 am
[…] from: Marketing Rules – bly.com blog – bly.com direct marketing blog Publié dans annuaire-web | tagué are-there, axiom-that, can-you, come-down, […]
June 29th, 2012 at 2:04 pm
Emotion is more powerful than facts — sell the sizzle not the steak!
June 30th, 2012 at 12:28 pm
I have only been trying to write professionally for a few months, but I still have ideas about marketing that I’ve drawn from my experiences in sales and as a consumer.
1. I think quantity of marketing is what gets consumers to try you. The quality is what keeps them coming back. But personally, If I’m inundated with bad marketing I’m not going to try the service unless I’m in desperate need of it. However, I might not be typical. A lot of companies with annoying ads seem to be very popular.
2. The style or mode of marketing that is best for you is the type you are willing to do. If you use Twitter because everyone says to, but you hate it, then you may come across as artificial or even mean.
July 10th, 2012 at 10:12 am
I live by: Marketing is not about what you want to sell. It’s about what customers are willing to buy.
July 13th, 2012 at 4:10 am
• Increase the quantity and quality of your leads
• Track, measure, & analyze for true ROI
• Stretch your marketing dollars
July 22nd, 2012 at 7:39 am
Here are a few I keep in mind…
1. Market to want, not need
2. Tell stories (outcomes) that people want for their lives
3. Never underestimate the power of the crowd. Jump on the buzz train no one wants to be left without what they perceive the “Jones” to have
August 11th, 2012 at 12:48 am
Marketing is the cutting edge of business. Rules relating to marketing must be understood by the company. For example, knowing your target market and the rules of the game because in the one with the other rules will be different, to know the competitors in order to be healthy competition. And always keep the trust of customers
November 29th, 2012 at 4:43 am
Thanks, Bob! Well, marketing is all about delighting the customers. Customer is king, and one should pay attention to customers – no matter what. And then, a satisfied customer will do the rest for the business, through positive word of mouth marketing.
July 4th, 2013 at 8:37 pm
I really like getting the letters, but please don’t go telling folks they are going to obtain about 1 a week. I have been lucky for getting an individual a month. You need to do a little better than that….or halt the pinocchio stories at the quite least. If 1 a month is what it is, then that’s what it is.
July 10th, 2013 at 4:09 am
A thing I’ve had to think about is to remember to consider overseas audiences. Some audiences on twitter, e.g. the Japanese or Korean, with millions of fans. Obviously there are roadblocks where admins do not communicate in their audience’s language. But think about it: just one part-time pass by the translator could add an extra 50,000 customers. Wouldn’t that be worth it?
July 23rd, 2013 at 6:29 am
Pretty nice post. I just stumbled upon your weblog and wished to say that I’ve truly enjoyed surfing around your blog posts. After all I’ll be subscribing to your feed and I hope you write again soon!
March 15th, 2014 at 3:53 am
Spot on with this write-up, I seriously believe that this site needs much more attention. I’ll probably be back again to read through more, thanks for the information!
March 27th, 2014 at 4:24 pm
This internet page is actually a walk-through its the internet you desired with this and didn?t know who require to. Glimpse here, and you?ll undoubtedly discover it.
August 19th, 2019 at 6:40 am
Hello!
August 19th, 2019 at 6:51 am
Are you in need of academic help? Asking questions like “who can write an essay for me” ? Look no further! Our professional writer service provides students with the highest quality at affordable prices. You can check our website https://essaysource.com/ !
October 21st, 2019 at 5:45 am
amazing post. If you want to pay your RGE bill online or want to contact RGE team, you can check out rge customer service
November 21st, 2019 at 6:48 am
Our writers can share their experience with you and tell you a lot of the necessary SAT essay tips. Any type of testing has certain features so we will gladly tell you about it. A team of professionals can not only take your orders for writing texts of any complexity but also give you approximate tasks from previous years so that you could find out what to expect during testing.
“>payforessay.net
November 21st, 2019 at 6:50 am
Our writers can share their experience with you and tell you a lot of the necessary SAT essay tips. Any type of testing has certain features so we will gladly tell you about it. A team of professionals can not only take your orders for writing texts of any complexity but also give you approximate tasks from previous years so that you could find out what to expect during testing.
“>payforessay.net
December 6th, 2019 at 4:49 am
From children to the adults love the items that McD is offering. Because of this, the popularity of McDonald’s among fast-food chains has increased immensely.
February 5th, 2020 at 7:45 am
https://google.com
March 2nd, 2020 at 5:45 am
I have read your blog its very attractive and impressive. I like it your blog.
https://yesalternatives.com/omegle/
September 25th, 2020 at 12:40 am
No matter how knowledgeable you are, there are still many things in the outside world that you still cannot fully understand. Please share great things with me
4545 Angel Number
94 Angel Number
November 2nd, 2020 at 12:56 am
Hello, I recently started a clothing business, and when I researched marketing so I found an article about coupon marketing https://www.clothingric.com/blog/coupon-marketing.html and noted helpful points
April 25th, 2021 at 4:28 am
Watching the match LIVE overseas isn’t always an option. With West Coast Eagles Live stream the hide scores feature, you can watch the game on-demand when you’re ready, without knowing the result.
May 5th, 2021 at 7:03 am
You can get a doorstep facility and online services in getting a passport online in Noida easily. For knowing more information and details Itzeazy!!Passport Consultant Noida
May 7th, 2021 at 2:35 am
Excellent information Providing by your Article, thank you for taking the time to share with us such a nice article.Amazing insight you have on this, it’s nice to find a website that details so much information about different artists.Visit My Profile and info about yes-or-no-picker-wheel
June 11th, 2021 at 8:02 am
Bringing home a new puppy is a wonderful experience involving the whole family, which is why we begin training early to ease the transition to their new home and fa customers a great amount of support, we assist in the preparations to make it less stressful. To provide a completely different environment for our puppies, we thoroughly researched and make sure this puppies will only go to respectable families
https://pugslandbreeder.company.com
June 14th, 2021 at 10:59 am
All of Pitbull , deworming, flea , health certificate, genetic health guarantee, and AKC registration papers. All new families are required to sign a contract that includes a basic health guarantee and a 3 year genetic health guarantee. They have been raised in our home around small children, kittens and dogs of every size to help them develop well round personalities accustomed to daily home activates. We encourage families to ask question and to stay in contact with us.
All puppies sold as pets will go home spayed-neutered! We also sell puppies along with breeding right. Note this will include an additional fee.
https://pitbullbreeder.company.com
July 1st, 2021 at 4:59 am
Thanks a lot for sharing this article on marketing rules. Marketing contributes numerous profits to business proprietors. rheumatology It helps to obtain the recognition of more people, enables businesses to get publicity, commerce, and earn exchange perspicacity.
July 1st, 2021 at 12:13 pm
I exactly got what you mean, thanks for posting. And, I am too much happy to find this website on the world of Google. Basbousa – Medium Tray
July 28th, 2021 at 11:00 am
do you know how to buy stamps? If not then do read about how many pieces of paper per stamp so you will get an perfect idea about postage stamps
November 15th, 2021 at 11:13 am
This is what I am looking for. I exactly got your point. Thank you for the good knowledge.
November 22nd, 2021 at 3:03 am
Online coloring pages for kids! You can easily download! coloring pages
February 21st, 2022 at 2:16 am
Great Article it’s really informative and innovative keep us posted with new updates. It was really valuable. Little Alchemy
February 22nd, 2022 at 5:10 am
Accidentally i have come across this website and am a little bit confused about see this here the details shared here. This post deals with the details regarding Some kinds of marketing rules. I am expecting more from here and keep sharing more updates on that.
June 13th, 2022 at 5:55 am
Top Gun Jacket is on trend right Now a new movie has come whose name is Maverick, has used this jacket which gives killer look So buy this now from Slim Fit Leather Jacket and enjoy 20% off use coupon code GET20
July 15th, 2022 at 7:22 am
Metro shoes offers their customers the highest quality ladies sandals and sandal designs Get the best available Women Sandals in Pakistan, today So, buy the best sandals for girls online from Metro shoes We bring you only the highest quality sandals for women
September 23rd, 2022 at 2:15 am
Grab amazing cosmetics and related products like primer makeup and the best primer, only from Rivaj So, grab their best primers today and enjoy Their primer makeup sets are truly unbeatable and offer a high degree of satisfaction Rivaj offers the best primer makeup to their customers all the time
October 17th, 2022 at 1:23 pm
Murphy family is the best movers in St Charles IL with thousands of happy clients. We provide all kinds of moving services with care.
October 26th, 2022 at 2:50 am
ECS brings the best shoulder bags for women and girls. So, grab amazing Shoulder Bags for girls online from the ECS store today. The perfect Shoulder Bags are available in the best colors and designs, only from ECS. So, hop on the ECS store today and get the best Shoulder Bags in Pakistan with ease.
October 27th, 2022 at 8:41 am
Borjan is giving best women collection for ladies, our women sandals are comfy and premium quality product which will make your foot relax. We offer ladies sandals online as well which are exclusively best quality product although sandals for girls are our top quality and comfy product for casual and party wear as well.
October 27th, 2022 at 10:32 am
Metro shoes offers their customers the highest quality ladies court shoes. Get only the best available women’s court shoes in Pakistan, today. So, buy the best ladies’ court shoes online from Metro shoes. We bring you only the highest quality court shoes for girls and women.
May 30th, 2023 at 6:48 am
I really like the way that you have expressed yourself. There is a lot to be admired from this post. You might want to click on Vegeta Green Jacket
June 22nd, 2023 at 5:16 am
Buy the best luxury bags online in Dubai at Maples Closet, your go-to destination for women’s fashion. Browse our exquisite collection and choose from a range of meticulously crafted bags that effortlessly blend sophistication and functionality.
July 19th, 2023 at 5:44 pm
open this site dnmaccess
Nemesis Market
Asap Market
August 14th, 2023 at 11:29 am
I’m gone to inform my little brother, that he should also visit this blog on regular basis to take updated from hottest reports.Inshot Pro Apk
August 17th, 2023 at 4:52 am
Hourly rooms in Bangalore offer an unprecedented level of convenience and flexibility. Unlike traditional accommodation options, which require a minimum one-night commitment, hourly rooms allow you to pay only for the time you need.
August 28th, 2023 at 3:04 am
Unlock the full potential of your online presence with BSNS Consulting’s services of Digital Marketing Pakistan. Our result-driven approach utilises the latest digital marketing strategies to elevate your brand’s visibility, engage your target audience, and drive meaningful conversions. Stay ahead of the competition and achieve your business goals with our expert digital marketing solutions.
September 5th, 2023 at 3:21 am
Make the new baby girl feel extra special with our personalised baby girl gifts. Our selection includes adorable items that can be customised with the baby’s name or initials, adding a unique and sentimental touch to the present. Celebrate her arrival with a personalised gift that she’ll cherish for years to come.
September 18th, 2023 at 6:02 am
BSNS Consulting offers top-notch Taxation Services in Pakistan, catering to businesses of all sizes. Our experienced tax experts navigate the complexities of the tax landscape, ensuring compliance and optimising your tax strategy. Trust us to handle your tax planning, filing, and reporting, so you can focus on growing your business with peace of mind.
October 12th, 2023 at 1:40 am
Are you looking to buy cheap Windows VPS hosting? Look no further than CaVPS Host! We offer affordable and reliable Windows VPS solutions that cater to your specific needs. With our exceptional services, you can enjoy the power and flexibility of a virtual private server without breaking the bank.
October 25th, 2023 at 4:22 am
BSNS Consulting offers cutting-edge Services of Web Development, delivering seamless and visually stunning websites that reflect your brand’s identity. Our skilled web developers combine aesthetics with functionality, creating user-friendly platforms that drive traffic and conversions. Stay ahead in the digital landscape with our customised web development solutions.
October 25th, 2023 at 5:44 am
A Maniküretisch mit Absaugung is a table designed for manicure treatments, and it includes an integrated dust extraction system to keep the workspace clean and safe.
October 25th, 2023 at 11:55 pm
Welcome to CaVPS Host, your premier destination for affordable Windows VPS solutions. We understand the importance of finding a reliable and budget-friendly hosting provider, which is why we offer the Windows vps cheap
plans in the industry. With CaVPS Host, you can experience the power and versatility of a Windows VPS without breaking the bank.
January 3rd, 2024 at 7:10 am
Explore the historic charm and contemporary opportunities of real estate in New Westminster. From heritage homes along tree-lined streets to modern developments by the waterfront, this city offers a wide range of housing options. Find your ideal property and become a part of New Westminster’s vibrant community.
February 12th, 2024 at 12:57 am
The sooner you will seek the help of a Sexologist in Delhi the faster you will start seeing the results. Dr. P.K Gupta’s Clinic is well-versed with all sorts of sexual dysfunctions and their meticulous cure that makes him the best sexologist in Delhi.
March 27th, 2024 at 10:59 pm
With our Friseurstuhl herren at TipTop-Einrichtung,experience the ultimate in comfort and style. As your go-to internet merchant, we supply premium hairdressing goods from leading brands, guaranteeing satisfaction and quality. With its elegant and utilitarian design, this Friseurstuhl herren will elevate your salon experience. Look through our inventory whenever you want to find the ideal addition for your salon.
April 18th, 2024 at 5:22 am
Discover exquisite New Westminster houses with Vallee Real Estate. Explore stunning homes in this vibrant community. Find your perfect match and experience luxury living at its finest. Trust Vallee Real Estate to guide you to your dream home.
May 8th, 2024 at 12:42 am
In this vibrant city, Real Estate in New Westminster refers to a wide range of properties. There is a property to suit every taste and budget, ranging from contemporary condos to historic mansions. New Westminster provides a pleasant living environment with its picturesque riverfront, energetic communities, and practical conveniences. Discover your ideal house by looking through the many New Westminster real estate possibilities.
March 20th, 2025 at 12:29 am
Eco-Friendly Fashion: Shaping the Future of Style
Over the past few years, the world of fashion has experienced a major shift, with sustainability taking the spotlight. What was once a trend for a select few has now grown into a widespread movement. As the negative environmental effects of the fashion industry become more evident, both brands and consumers are looking for alternatives. In 2025, it’s clear that sustainable fashion is not just a passing phase, but a fundamental change in how clothing is produced, sold, and consumed.
The Environmental Challenges Facing Fashion
The fashion industry has long been recognized as a major contributor to global pollution. The rise of fast fashion has led to mass production of cheap garments that are quickly discarded, resulting in enormous waste and environmental harm. Fashion production uses large quantities of water, toxic dyes, and harmful chemicals, contributing to pollution in air and water. However, as consumers become more aware of the environmental consequences of their buying habits, brands are beginning to reexamine their impact on the planet.
Sustainable fashion seeks to address these issues by promoting eco-friendly materials, reducing waste, and adopting ethical labor practices. The aim is to ensure that fashion can be stylish, affordable, and environmentally responsible. This shift is making companies rethink their entire production process, from the sourcing of materials to the final sale of garments.
Exploring Eco-Friendly Fabrics
A significant part of the sustainable fashion revolution is the rise of alternative materials. Designers are now exploring fabrics that not only have a lower environmental impact but also offer the same high quality and aesthetic appeal as traditional materials. Fabrics such as organic cotton, linen, and recycled polyester are becoming popular choices, as they require fewer resources and produce less waste during production.
Additionally, innovations in biodegradable fabrics and lab-grown textiles are opening up new possibilities. Some of these materials are created from agricultural waste or microorganisms, offering a promising solution to reduce the environmental footprint of clothing. As these materials continue to improve, they could become a key part of the future of fashion.
Embracing the Circular Economy
Circular fashion is gaining momentum as a practical solution to the waste problem in the industry. This concept encourages the reuse, repair, and recycling of clothing instead of the traditional “buy and dispose” model. The goal is to create a closed-loop system where clothes are continuously recycled or repurposed, thus reducing the need for new raw materials.
Brands are beginning to implement circular fashion models by designing garments that are easier to recycle or repair. Consumers are also becoming more engaged in these practices, with an increasing number choosing to buy second-hand clothing, rent apparel for special occasions, or repair old items instead of discarding them. By adopting a circular approach, both brands and consumers can help reduce the volume of clothing waste that ends up in landfills.
Consumers Leading the Change
Consumers today are more aware of their purchasing decisions than ever before. There’s a growing demand for ethical, sustainable products, and shoppers are increasingly seeking brands that align with their values. This has prompted many companies to be more transparent about their sourcing, production methods, and overall environmental impact.
In addition to supporting sustainable brands, consumers are also making more mindful choices by purchasing fewer but higher-quality items. The rise of second-hand shopping, clothing swaps, and rental services is another testament to this shift in mindset. People are learning to extend the life of their clothes by taking better care of them and opting for versatile, long-lasting pieces.
For those looking to dive deeper into sustainable fashion and find ways to make eco-friendly choices, websites like Online Teer offer valuable resources to help guide your decisions.
The Future of Fashion: A Sustainable Path Forward
The future of fashion is undeniably tied to sustainability. With new technologies emerging and consumer demand for eco-friendly options rising, the fashion industry is well on its way to becoming more environmentally responsible. From sustainable fabrics to circular production models, there are numerous innovations that promise to change the landscape of fashion in the years to come.
By working together, consumers, brands, and industry leaders can help foster a more sustainable fashion world. As sustainability becomes more deeply embedded in the industry’s DNA, fashion can continue to be a source of creativity and self-expression while also protecting the planet.
March 25th, 2025 at 10:46 pm
https://ghost-hacker.com
https://ghost-hacker.com/hire-a-hacker-for-cell-phone/
https://ghost-hacker.com/hire-a-facebook-hacker/
https://ghost-hacker.com/crypto-scam-recovery/
May 7th, 2025 at 11:50 pm
Marketing isn’t just subjective — there are guiding principles. One I always follow is: “Know your audience better than they know themselves.” When you tap into their real needs and emotions, everything from copy to product fit clicks into place. ????? 365
July 3rd, 2025 at 6:26 am
It’s not just about demographics—it’s about understanding motivations, pain points, and desires. betguru247 login
July 10th, 2025 at 11:08 pm
Great question! While creativity plays a big role, marketing isn’t purely subjective—there are proven principles that consistently work. betguru 247 net sign up