Bob Bly Direct Response Copywriter Official Banner

The awful truth about online reviews

May 9th, 2017 by Bob Bly

Anybody who is in the public eye on the internet … even someone
as minor as me … will invariably get his fair share of people who
feel compelled to bash him — often in a nasty and mean-spirited
way.

Of course the conventional wisdom is to shrug it off. But I
sometimes find it difficult not to take personally.

For instance, MM writes:

“I have purchased several of Bob’s products on his websites and
found them to be a complete rip-off. He charges $50 for 80 pages
of useless, outdated content.”

It’s easy for me to prove that MM is by far a minority opinion;
take a look at some of the testimonials from my e-newsletter,
book, and e-book readers:

http://www.bly.com/newsite/Pages/Testimonials.html

Also, most of my e-books are in the $29 to $39 range, not $50
(though a few are).

MM’s comment proves to me something I read in an article in a PC
magazine more than a decade ago:

“The best thing about the Internet is that anyone can post
anything to it.

“The worst thing about the Internet is that anyone can post
anything to it.”

Evidence of the latter statement is in an article on Quora
reporting a Harvard study concluding that one out of five reviews
on Yelp are fake.

And on one occasion, a reviewer gave my new book a one-star
review saying I hadn’t been polite to him when he asked me a
question online; he had not even read the book.

Amazon says reviews cannot be personal vendettas and have to be
based on the book itself.

And though I have notified them 3 times that this particular
review is based on a personal incident, Amazon has ignored my
repeated requests to have it removed on that basis.

Also, back in the day, book reviews were written by professional
book reviewers who often had a background and knowledge in the
topic of the book.

And their reviews were vetted by a newspaper or magazine editor
prior to publication.

Now online reviews on Amazon and elsewhere are written by any
Tom, Dick, and Harry with a computer and an internet connection.
They are not required to have a working knowledge of the topic of
the book … and no editor is there to make sure the reviews are
civil, literate, and accurate.

Which do you prefer — book reviews by professional reviewers, as
in the New York Times Book Review or the New York Review of Books
(the latter is my favorite periodical)?

Or the opinions of consumers, which range from honest and smart
to pure Bozo?

Share

This entry was posted on Tuesday, May 9th, 2017 at 12:11 pm and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

20 responses about “The awful truth about online reviews”

  1. impact lifting said:

    Você já se sente incomodada com as rugas e flacidez, se sente envergonhada, não gosta de sair para festas, eventos, ou mesmo aquele momento especial no final de semana junto aos amigos, pois sempre foi muito coquete e essas primeiras marcas do tempo, talvez marcas de uma vida que não foi fácil, já estão te incomodando muito.
    Pensado Para Você
    Pensando em você Organic Peel, uma associação respeitada por seus métodos naturais e veganos(sem origem animal) na produção de benefícios para beleza.
    Ideais para mulheres que querem assim como você aumentar a auto-estima e o bem estar.Agora a Organic Peel inova outra vez trazendo o Impact Lift, produto que já é sucesso por exemplo com a assistente do programa Do Ratinho Milene Pavorô.
    Mas, calma estamos só começando a apresentar o Impact Lift para você, e não pense que é um produto super caro, usado apenas por celebridades.
    Ele foi pensado para você, para mudar a sua vida.

  2. Ashwin said:

    Everyone should Must needed to visit the homepage of Fire Boy and Water Girl website play online free fireboy and watergirl and play the extra ordinary Mind twister video game for free.You can play this game online with your friends also by inviting them.

  3. Aboughtters said:

    You are getting all the expertise of present card equilibrium on this account. https://prepaidgiftbalance.me You need to go into 16th figure number to obtain go into in your control panel.

  4. Kartika said:

    Facing a problem while a user want to enable bluetooth in window 10 , you may finish this error from this website ,this is fabulous website.

  5. Alisa said:

    I think this is a really good article. You make this information interesting and engaging. circloo 2 cool math

  6. NinDa said:

    Your blog is really a good platform to get informative posts. It is really a helpful platform. awesome tanks 2 cool math

  7. selfie said:

    Engineering as a subject combines mathematics, logic and science to find solutions to our daily life problems. Over the last few decades, engineering as a profession has seen vast expansion.
    B Tech college in punjab
    Online admission cgc
    Private management college in punjab
    agriculture College in mohali

  8. Mellissa Turner said:

    Choosing Wm1 app has helped me to stay in touch with the Walmart management, whenever required. Wm1 app

  9. eric mer said:

    I agree that most reviews are fake. I have close friends that manage a restaurant on Tripadvisor, and most of the reviews have been purchased. He is honest about it.

    prepaidgiftbalance.com Prepaidgiftbalance
    http://www.mygiftcardsite.com Mygiftcardsite
    our sainsbury Oursainsburys
    Tesco payslipview Payslipview

  10. Ricky O'kefee said:

    Fifa 19 Luckiest packs offer.
    Just Click the link below and follow steps;
    https://www.fifacoin.com/luckiest_packs.html

  11. pranav said:

    keep sharing this types of valueable article. downloadbyme.com

  12. EViews 10 Download said:

    amazing post Surely inspired many people
    EViews is a statistical package for Windows, mainly used for analyzing the time-based economy. This quantity is now developed by Microsoft Microsoft, which is now part of the IHS. Version 1.0 was released in March 1994 and replaced Micro TSP.
    Evidence can be used for general data analysis and standard analysis, such as cross-section and panel data analysis and time series estimation and predictions.
    clcik here for more

  13. Gos said:

    The Health system is created in a proficient way of expanding the network in the multispecialty services. With the ever-growing population, the hospital has announced many ambitious plans that have ultimately lead to the excellence.
    maternity Hospital in hisar
    best IVF center in hisar
    laparoscopy surgery in hisar
    And
    best play school in hisar

  14. Ricky O'kefee said:

    Liteblue is USPS’s associate platform, used to check schedules, paychecks, benefits and more by all United States Postal Service personnel.
    Get the ultimate guide; https://www.schedulelogin.com/liteblue-usps-gov-login

  15. VIolette Tillman said:

    We’re a website that wants to give detailed buying guides to wine cooler and wine fridges and this will become a wine cooler buying guide we will publish in our blog.
    Here it is; https://topwinecooler.com/
    You will surely like it.

  16. Ricky O'kefee said:

    As you are searching shower water filter that removes Flouride and Improves your Skin and Hair then one product is rotting in my head and that is STK Premium Shower Filter.
    Purchase it without any hesitation.
    Here it is; https://www.amazon.com/STK-Shower-Filter-Universal-Replaceable-Cartridge/dp/B07FQRMP1R

  17. amazing said:

    thx for sharing this. keyboard-shortcuts-alt

  18. Prasanta sarkar said:

    Wow amazing, thanks for share this
    visit bengali news in west bengal india!

  19. UNILEX BUSINESS CONSULTANTS LLP said:

    i will must try this..Thank you for sharing such a wonderful information about this. You can also view more about Private Limited Company Registration:
    http://www.unilexconsultants.com

  20. Piyush said:

    Private limited organization enlistment requires some lawful advances and attentive procedures. To finish the procedure of online organization development, you have to think about what is a private constrained organization, how to frame private restricted organization, required archives for an organization arrangement, advantages of private constrained organization arrangement, and so on.
    Private Limited Company Registration

Leave a Reply