Bob Bly Direct Response Copywriter Official Banner

The book publishing paradox

October 23rd, 2018 by Bob Bly

There is an amazing paradox taking place in book publishing
today, and it’s this:

There are more books being published now than at any other time
in human history.

Walk in your local Barnes & Noble; you could spend the rest of
your life reading the books just in that store.

At the same time, it has become much more difficult for an author
to find a mainstream publisher for his book.

Now, how is it possible that we are drowning in books, yet
publishers are making it tougher than ever for authors to get
their books published?

Here’s the answer….

Self-publishing has taken off like a rocket — with self-published
paperbound books as well as ebooks — largely because of Kindle and

Plus, thanks mainly to Amazon, the supply of used books available
for purchase has increased almost exponentially — and it’s
easier than ever to find and buy the titles you want online.

Because bookselling is so competitive, traditional publishers now
focus on publishing new books by authors whom they believe can
sell a lot of copies on their own or working with the publisher.

For instance, Rachel Ray is not the best cook or the best writer
in the world, but she has written 20 best-selling cookbooks. Why?
Because her TV show is a platform from which she can sell her
books to a huge audience.

Therefore if she writes a new book on baking pies, she will
certainly get a contract from a major publisher, a big advance,
and sell a ton of books.

You may be a much better baker than Rachel Ray, but if you are
not a celebrity, a TV host, a radio personality, or do not have
another platform for reaching a large audience, your chances of
getting your pie book published by a real publishing house are
slim to none, as are the odds that it will sell many copies.

By comparison, it’s easy to publish a Kindle ebook and sell it on
Amazon. But the vast majority of self-published Kindle ebooks
sell only a few hundred copies or fewer.

That’s why book publishing is a somewhat tough nut to crack


This entry was posted on Tuesday, October 23rd, 2018 at 12:40 pm and is filed under Writing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

73 responses about “The book publishing paradox”

  1. Cristina Andrea martins said:

    Hello, here in Brazil we still do not use digital books and few people have a habit of reading.
    I think there should be a law to watch a football game have read at least ten books.

  2. BrettGiorgi said:

    Bright Way International is one of the main suppliers of plumbing, and electrical accessories, Oilfield equipment, different types of hardware materials, paint materials, and all types of construction materials.

  3. Pumpkin Carving Templates stencils said:

    Halloween is coming and some kids approaching us with
    Halloween coloring pages 2018 sheets pintables for this 31st October. so we have uploaded here.

  4. Waanu said:

    Loved it.
    Xender – best sharing app fulfilling all your sharing needs ? Share any type of files in any places at any time Xender download Apk

  5. cchrisgail said:

    Wow what a Great Information about World Day its exceptionally pleasant educational post. a debt of gratitude is in order for the post.

  6. uktvnow said:

    Actually uktvnow is the best place to watch all tv shows and movies for free.

  7. Khabib Abdul said:

    That’s true. You need a celebrity like fame for more audience. It would be hard for an ordinary person to publish his book and gain interest in the market. So for this, you need to plan how to publish your book successfully. Consult an online services business plan and they will make the right business plan for you.

  8. lilly karter said:

    Such as really nice post. I have really impressed. Thanx for sharing this post. If your employer’s business subscription includes the image version of the Office apps, you will not find an option to do so and for the setup go to office setup.

  9. Escort-Mumbai said:

    Great post. So much information given on this topic. How did you get so much information? Really Great Post. Keep posting such a nice article. I want to read more on this.

  10. David Hussay said:

    Wow, what a Great Information about World Day its astoundingly charming instructive post. an obligation of appreciation is all together for the post.
    Source: GBWhatsapp Tutorial

  11. run 3 said:

    I read your article, it’s detailed and meticulous, I hope you will have more good posts and meaning like this to share to the reader.

  12. Jassica Miller said:

    Very well written article about publishing paradox which i like reading.I have learned a lot from this post which will help me in future.
    playground tiles easy to install

  13. Mike said:

    Wonderful update news about publishing paradox.I appreciate your hard work in making this post which is excellent.
    Excellent quality Electrical Rubber Matting

  14. Private server clash royale said:

    Wow cool, nice article, Helpful.

  15. coc mod said:

    yes I understood the problame.

  16. NinDa said:

    Great Infor thanks for sharing last horizon coolmath

  17. faceliftper said:

    Geometry Dash is a series of five video games developed by Sweden-based developer Robert Topala, and published by his company, RobTop Games. The principal game, Geometry Dash, it is a rhythm-based platforming game which currently has 21 official levels and has more than 40 million online levels made by players.

  18. rinod said:

    So how was your recent experience with Did the restaurant serve you well? Ok, so did you know you can stand a chance of winning a $1000 just by answering some questions like the above ones.

  19. harshak9 said:

    TweakBox is extremely simple to download and introduce just like the case with a large portion of the Android Apps out there. Ordinarily, you would go to the Google Play Store and afterward introduce an application straightforwardly from that point by tapping on “Introduce”.

  20. pooja said:

    vizer tv is an Android gushing application for Portuguese and English Movies, TV Shows and Live TV content. The application is best utilized with Android mobiles to get an HD seeing the background. Join a great many clients around the globe utilizing vizio smart tv.

  21. Happy Eid Mubarak said:

    Eid Mubarak – View Happy Eid Mubarak meaning with information about mubarak eid mubarak messages, quotes, etc. Eid Mubarak Messages : Updated On 18 August 2018 Eid is the biggest festival for Muslims. … So, here we have some best Eid Mubarak messages for you to help you find the best one for your friends, family, girlfriend, boyfriend and even for your husband or wife.

  22. Samir Sk said:

    Are you looking for Eid Mubarak Photos? We have 6417 free … Download on Freepik your photos, PSD, icons or vectors of Eid Mubarak. … Happy eid.

  23. mominaislam said:

    Hello! I am new to this blog. I like it. Nice post keep it up!

  24. rachel zoe said:

    Gbwhatsapp is one of the best modded app for Whatsapp.

  25. Sumit kumawat said:

    Very helpful article thankyou for this

  26. Asif said:

    For giving best information of writing books and trick <a href="; visite our big Urdu poetry in hindi website here….

  27. Asif said:

    very informative blog post visite our big Urdu poetry in hindi website here

  28. Maroon said:

    I have published book on Ramadan content. You can check at amazon.

    Also you can read Ramadan Quotes in English for Facebook and Whatsapp.


  29. Plastic Surgery Houston said:


  30. darell said:

    A great basketball game everyone will love to play is waiting for you, play now.

  31. Foundation Auctioneer said:


  32. APp said:

    Gbwhatsapp is one of the best modded app for Whatsapp.

  33. Windows said:

    The IRQL error is a memory related error that often appears if a system process or a driver attempts to access a memory address without proper access rights. irql not less or equal windows 10

  34. link kisalt said:

    ted error that often appears if a

  35. Patayya hotel booking said:

    Travelers who intend to travel abroad will surely be concerned about their place of residence before traveling
    Patayya hotel booking

  36. Darsaal said:

    Security Jobs in Pakistan – Find Latest Job vacancies & Careers in Security 2019. Search all latest Security Jobs June 2019 from Jang, Dawn, Express, Khabrain, Nawa-i-Waqt, The News & The Nation Newspapers in Lahore, Karachi, Faisalabad, Multan, Karachi and Peshawar, Jobs in Pakistan
    Security Guard
    Al Khaleej Group Trade Test Centre

  37. David Summerbell said:

    This is a nice and informative post thanks for the information!

  38. clash royale said:

    Really thanks for this great post, I got own blog so I know how hard is write great content 🙂

  39. temple run 3 said:

    Your article is very useful, the content is great, I have read a lot of articles, but for your article, it left me a deep impression, thank you for sharing.

  40. Lhotts Maria said:

    Very impressive. Thanks a lot for your efforts. Will read more of your articles in the while.

  41. health-news-blog said:

    I have read your blog it is very helpful for me. I want to say thanks to you. I have bookmark your site for future updates.

  42. techtradersystem said:

    Hi, your blog is full of comments and it is very active,

  43. Bappa Mondal said:

    Watch WWE SummerSlam 2019 8/11/19 Full Show Click Here

  44. vex 3 said:

    Thank you for that information you article
    vex 3

  45. GBWA said:

    Great information about World Day is an amazing teaching. obligation thank you there for posting.

  46. Sachin Pande said:

    Shimla Manali Tour Package – Planning Tour? Book Shimla Manali Tour Package online from Sulekha Holidays at best price.
    Travel Book

    Visit now to get exclusive offers on Tour Packages ..

    Holiday Packages, Tour Packages in India, Travel Guide

    Visit Sulekha

  47. Valobasar Golpo said:

    Nice post. I like your post too much. Valobasar Golpo

  48. Nilesh Bambhaniya said:

    Nice Book Thanks For Sharing Best Information And Iam Shayari BookS Writer Please Visit -> Happy Birthday Status in Hindi <- My Shayari And Status

  49. modern resume said:

    Thank you so much for a very informative article.

  50. brawlserver said:

    mi interes es aprender mas acerca de los comportamientos acerca de los videojuegos en los seres humanos. como lo es el servidor privado de brawl stars

  51. Sourabh Biswas said:

     lovely post keep share with us

  52. Jason said:

    Wondering where to buy FIFA 20 Coins PC? I would recommend MrGeek. It’s one of the most secure websites to buy or even sell FIFA coins. It’s worth a shot. Guaranteed! 🙂

  53. said:

    how to find best related niche sites for guest posting

  54. jstechaustralia said:

    We provide the best mobile repair service in Australia, any broken glass and broken mobile replacement are available and we can have the best staff those who experts in mobile repairing and understand the technical problem of your mobile.

    Fast delivery phone parts supplier
    Next day delivery phone parts supplier | most reliable phone parts supplier | high quality phone parts supplier

  55. popachat said:

    free jigsaw puzzles You should keep it up forever! Best of luck.

  56. isocert said:

    I simply cherished your method for introduction. I appreciated perusing this .Thanks for sharing and continue composing. As always, we welcome yourself confirmation and acknowledge as valid inside us
    iso certification in saudi arabia
    | iso 9001 certification in saudi arabia

  57. pnr edu said:

    NCERT History In Hindi

  58. apna said:

    best blogging site which is very good for beginners. apnakanpur

  59. ApkRapido said:

    This article is very good and helpful, thanks for sharing and I have downloaded the aqui for free texting and calling

  60. John Elen said:

    Google Kya Hai Aur Google Ka Full Form Kya Hai.

  61. kannada wish said:

    Thanks for the great article on books here is kannada wish article on Top 3 Amazing Application

  62. Digital_Zone said:

    I’m impressed, I have to admit. Genuinely rarely should i encounter a blog that’s both educative and entertaining, and without a doubt, you’ve got hit the nail for the head. Your thought is outstanding; the problem is a thing that there are not enough everyone is speaking intelligently about. My business is happy i found this in my hunt for some thing regarding this. Zonnepanelen

  63. Digital_Zone said:

    Psychological focal point, training, likability, aspect, calm yet rely on. However these are some of the items Tang Soo Use, your current Mandarin chinese style created by self defense, can show we and additionally instilling in your soul the power not only to fight you and your family about the craft the very first hazards signs in conflict altogether.  Zenit ramen en deuren

  64. sarkariexam said:

    I am a blogger . I love to work online and I am here because I have found this website very cool . you guys can also read my blogs

  65. Geardo said:

    We provide the best product for our valuable customer in Australia, any kitchen and home appliances gadget is available and we have amazing mobile accessories, health measurement gadgets, lifestyle gadgets, and laptop &tablets are available in cheap rates and have the best staff those who manage all the products that you need.

    xiaomi children scooter | xiaomi mobile CABLES

  66. Bichitra Book Shop said:

    JENPAS UG or JENPAUH question paper download for practice and preparation. It is free of cost.

  67. phil said:

    electrical contractor and likely the best
    electrician alexandria va has. Electricity technicians

  68. blogxanga said:

    Enjoyed reading the article above, really explains everything in detail.
    I always prefer to read the quality content and this thing I found in you post.
    I have been searching for such an informative post for many days.
    Thank you and good luck in the upcoming articles.

  69. Hosting SSD said:

    have read this post and found so many informative points. Thx.

  70. Vidhik Education said:

    Thanks for sharing. Rights of An Accused Person With Case Laws

  71. ajeet kumar said:

    We like the information given by you very much thank you very much.

  72. Love Shayari said:

    Collection of best love shayari visit us.

  73. Digital_Zone said:

    Thank you because you have been willing to share information with us. we will always appreciate all you have done here because I know you are very concerned with our. Ovalpools

Leave a Reply